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Jeep

Jeep is an American lifestyle brand under the Stellantis Group, originally known for its rugged off-road vehicles. The Jeep apparel line, established in the 1980s, inherits the brand's "freedom and adventure" DNA, focusing on casual outdoor style. Its products include jackets, T-shirts, footwear, and more, featuring iconic elements such as the seven-slot grille logo and military-inspired designs. Jeep apparel targets the mass market, emphasizing a combination of functionality and American retro style, and enjoys widespread global recognition.

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Background

Faced with rapidly changing market demands and the impact of online channels, brands are under the dual pressure of "capital tied up in overstocked inventory" and "lost sales due to out-of-stock bestsellers." Traditional manual inventory counts are time-consuming and prone to errors, failing to promptly identify discrepancies such as "actual stockouts despite system showing availability," leading to the coexistence of "bestseller stockouts" and "slow-moving inventory buildup." Furthermore, frequent promotional activities and seasonal returns increase the complexity of inventory management. Brands urgently need to leverage technology to improve inventory counting efficiency and accuracy, optimize inventory structure, and accelerate turnover.

Business Challenges

Channel Fragmentation: Online and offline inventory data are siloed. Brick-and-mortar stores lack visibility into e-commerce warehouse stock, and vice versa. Staff must manually check inventory for "in-store pickup/transfer" requests (time-consuming and error-prone), leading to lost conversions.

Inefficient Turnover: Manual inventory counts prevent real-time monitoring of stock levels. Slow-moving items have extended clearance cycles, consuming warehouse space and increasing costs.

Inefficient Service: Inaccurate inventory information hinders staff's ability to guarantee immediate availability. This results in excessive customer wait times or abandoned purchases, along with lost upselling opportunities.

Solution

One-Item-One-Code Omni-Channel Binding
Each product's RFID tag is linked to a unique code, integrating e-commerce warehouse and offline store inventory data within the ERP system. Customers can select "Pick up at nearby store" or "Ship from nearby store" when placing online orders.

Dynamic Inventory Monitoring
Real-time data collection via RFID solutions across the entire supply chain, including factories, warehouses, and stores, allows for instant updates to inventory data during receiving, shipping, and stocktaking processes. This helps stores quickly identify slow-moving or out-of-stock items.

Rapid Store Replenishment
Regional warehouses share inventory data with stores. When a store submits an order, the RFID system prioritizes matching inventory from other stores within the same region, significantly reducing response time.

Impact&Results

01

Full-chain visibility for end-to-end traceability
Improved inventory management efficiency and accuracy

02

Reduced labor costs
Increased inventory turnover rate and sales growth

03

Real-time RFID-collected product data
Enables precise marketing and optimized merchandising

25 Years of Industry Expertise · RFID Digital Solutions

Focused on the Fashion Industry,
Serving 100+ Fashion Apparel and Footwear Brands

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Century Lead's service system escorts projects

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Service & Support

Based in China, Covering Key Global Fashion Hubs, Rapid Response to Customer Needs

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Industry Coverage

Focusing on the fashion industry for 25 years, we have served over 100 fashion and footwear brands, including 30% that are publicly listed companies.

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Product Advantages

Our products are used in over 50,000 factories, 500 warehouses, and 50,000 stores globally, ensuring high equipment stability.

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