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- Century Lead Co-Drafts Group Standard for Passive UHF RFID Tags
Century Lead Co-Drafts Group Standard for Passive UHF RFID Tags
The formation of a standard is not merely an arrangement of technical clauses — it comes from the accumulation and refinement of long-term industry practice.

Recently, the group standard Technical Requirements for Passive UHF RFID Tags — co-drafted by Guangzhou Lead IoT Technology Co., Ltd. (brand name: Century Lead) — was officially released. General Manager Mr. Zhang Haijun served as a principal drafter of the standard.

For years, Century Lead has followed a five-in-one strategy of "tags + software + hardware + data + AI," focusing on integrated solutions spanning RFID tags, software, hardware, and end-to-end digital-intelligent applications. The company has built digital-intelligent solution applications for over 100 fashion brands — including Nike, FILA, Descente, SKECHERS, ICICLE, and JNBY — while actively participating in industry standard-setting and driving deep integration of enterprise technological achievements with industry applications.
Participating in this standard's drafting means Century Lead's practical experience in full-chain RFID applications for the fashion industry has been further translated into referenceable, replicable technical specifications. This enables its industry solutions to be selected based on unified metrics and ensures tag interoperability across brands and nodes.
A first-rate enterprise helps set standards. Standardization is not only a reflection of a company's core competitiveness, but also an important lever for driving high-quality industry development. For Century Lead, participating in drafting this group standard will help it transition from a "solution deliverer" to an "ecosystem co-builder" — continuing to empower fashion brands' digital-intelligent upgrades and working with industry partners to advance apparel logistics and retail toward a more flexible, intelligent, and collaborative future.
About Century Lead: RFID Solution Experts for the Fashion Industry
Founded in 2014, Century Lead provides clients with integrated solutions spanning software, hardware, RFID tags, and end-to-end digital-intelligent applications. Our core team brings over 25 years of experience in apparel and footwear industry informatization, plus 12 years of technical application experience in apparel and footwear RFID solutions. To date, we have built digital-intelligent solution applications for over 100 fashion apparel and footwear brands.
Headquartered in Guangzhou, Century Lead has established subsidiaries in Hangzhou, Beijing, Quanzhou, and Shenzhen, with coverage extending across most overseas regions including North America, South America, Australia, Southeast Asia, the Middle East, and Africa — delivering premium solutions and products to fashion brands worldwide.