You Haven't Seen This Yet! Unveiling UR's RFID Supply Chain Revolution

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You Haven't Seen This Yet! Unveiling UR's RFID Supply Chain Revolution

Award-Winning RFID Project Gains Industry Attention

In the "2016 IoT Star - RFID World Annual Most Influential Awards" (voting period: January 4-February 26, 2017), the "RFID Decisive Battle at UR Project" submitted by Century Lead Technology attracted significant industry attention.

URBAN REVIVO: Fast Fashion's Digital Transformation

URBAN REVIVO (UR), established in 2006 with the brand philosophy "Sensory Pleasure, Fashion Fun," faced operational challenges from rapid retail expansion. Traditional barcode systems and warehouse equipment struggled to keep pace with UR's growth trajectory involving thousands of annual product variants and numerous SKUs.

Project Implementation Timeline

  • May 2016: Project launch

  • July 2016: Integration with DRP and WMS systems

  • August 2016: Full warehouse deployment

  • November 2016: Electronic tag picking and automated conveyor system

  • December 2016: SCM system integration and factory packaging

Remarkable Operational Improvements

UR's RFID-enhanced supply chain achieves industry-leading metrics:

  • 7-day global lead time (world-class standard)

  • Twice-weekly store replenishments

  • 10,000+ new styles annually

  • 10x improvement in store receiving and inventory efficiency

  • 5x faster inbound/outbound operations

  • Enhanced data accuracy and standardization

  • Significant labor cost reduction

La Chapelle's Parallel RFID Success

Another 2016 RFID implementation standout, La Chapelle Group, achieved similar breakthroughs:

  • End-to-end data integration across all channels

  • Multi-node data collection for advanced analytics

  • Factory tag attachment during production

  • 100% inventory verification (vs traditional sampling)

  • Enhanced quality control and shipping accuracy

Industry Expert Insights

Mr. Zhang Haijun, General Manager of Century Lead and project lead for both implementations, will present "RFID Implementation Strategies: UR and La Chapelle Case Studies" at the March 29, 2017 RFID World Conference in Suzhou.

Speaker Profile

  • 20+ years fashion industry ERP experience

  • Hundreds of successful fashion digitalization projects

  • Extensive RFID integration expertise across:

    • Anti-counterfeiting solutions

    • Smart ordering systems

    • Intelligent factory operations

    • Automated warehouse management

    • Next-generation retail applications

These case studies demonstrate RFID's transformative potential in creating responsive, efficient fashion supply chains capable of meeting modern consumer demands.


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